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Our history

Messe Frankfurt has more than 30 years' exhibition organising experience in Greater China, starting with its first show "Interstoff Asia" launched in Hong Kong in 1987. Today, the company organises more than 60 shows, and more are planned for the future.

Messe Frankfurt
Messe Frankfurt
Messe Frankfurt
Messe Frankfurt
Messe Frankfurt
Messe Frankfurt

1987: Launch of the first trade fair "Interstoff Asia" outside of Germany

1994: Messe Frankfurt (HK) Ltd

1995: Messe Frankfurt (HK) Ltd - Taiwan Branch

2002: Messe Frankfurt (Shanghai) Co Ltd

2003: Messe Frankfurt (Shanghai) Co Ltd - Beijing Office

2006: Guangzhou Guangya Messe Frankfurt Co Ltd

2009: Messe Frankfurt New Era Business Media Ltd

2013: Messe Frankfurt New Era Advertising (Shenzhen) Co Ltd

2015: Guangzhou Li Tong Messe Frankfurt Co Ltd

2017: Messe Frankfurt Traders-Link (Beijing) Co Ltd

2020: Messe Frankfurt New Era Advertising (Shenzhen) Ltd renames to Messe Frankfurt (Shenzhen) Co Ltd

2021: Messe Frankfurt New Era Business Media Ltd migrates to Messe Frankfurt (HK) Ltd

2024: Launch of the first trade fairs in Indonesia and Uzbekistan